MARKETING Podcast

Thursday, March 12, 2026 The Mere Exposure Effect: Why Your Ads Work Even When Nobody Clicks Them

We're breaking down the Mere Exposure Effect, what the Mere Exposure Effect is, the brands that have weaponized it, what the research says, and three...

Wednesday, March 11, 2026 Marketing News This Week: Meta Bought a Social Network for AI Bots, Andromeda Changes Facebook Ads Forever, and the Industry Survey Every Marketer Needs to See

This is your marketing news for the week of March 11th, 2026. Three stories this week Meta made two moves already this week that marketers don’t want...

Wednesday, March 11, 2026 Zappos Marketing Playbook: How Zappos Turned One Thing Into a $1.2 Billion Marketing Machine

Today we’re giving you Zappos' Marketing Playbook. We're covering the problem Zappos tackled, the insight that changed everything, the specific tacti...

Friday, March 6, 2026 Loss Aversion: The Psychology Principle That Can Help Convert Customers (When Used Correctly)

Today we're breaking down what Loss Aversion is, looking at how Spotify uses Loss Aversion to convert free trials, walking through the academic resear...

Wednesday, March 4, 2026 Marketing News This Week: ChatGPT Just Got Its First Ad Tech Partner, Google Killed the Excuse for Skipping MMM, and Meta Changed How Your Ads Get Credit

This is your Marketing News for the week of March 4 ,2026. Three marketing stories this week and they all connect. ChatGPT Just Got Its First Ad Tech...

Tuesday, March 3, 2026 Gymshark's Marketing Playbook: How One Tactic Took Daily Sales from $450 to $45,000

We break down exactly what Gymshark's marketing playbook and how you can use the same marketing strategy regardless of what industry you're in. We un...

Thursday, February 26, 2026 Unit Bias: The One Unit Rule Brands Use to Control What Customers Consume and How You Can Use it to Increase Sales

We break down what Unit Bias is, where you've already seen unit bias executed perfectly by some of the biggest brands in the world, what the research ...

Thursday, February 26, 2026 Marketing News This Week: HubSpot's Big Acquisition, the YouTube-Reddit AI Flip, and the First-Party Data Payoff

This is your Marketing News for the week of February 25th, 2026. Three stories this week and they all connect. HubSpot made a very deliberate acquisi...

Tuesday, February 24, 2026 Ferrari's Marketing Playbook. And How To Use It For Your Company

In 2024, Ferrari sold 13,752 cars. For the whole year. Ferrari generated €6.677 billion, that's roughly $7.3 billion, in revenue. Their operating prof...

Thursday, February 19, 2026 How Notion Hit $10 Billion Without a Sales or Marketing Team: The Bottom-Up SaaS Playbook

Today we're breaking down Notion's bottom-up growth strategy. We look at the problem Notion solved, the marketing insight that changed things for the...

Wednesday, February 18, 2026 Marketing News This Week: Meta Opens a Brand New Ad Channel With 400 Million Users, Google Kills Clickbait in Discover, and the Stat That Should Change How You Think About SEO

This is your Marketing News for the week of February 18th, 2026. Here's the marketing headlines: Meta just opened a brand new ad platform. Four hundre...

Tuesday, February 17, 2026 Decoy Effect: The "Useless" Option That Increased Revenue 43%

Today we’re breaking down the Decoy Effect, we explain what the Decoy Effect is, why the Decoy Effect works psychologically, and why it broke the brai...

The Mere Exposure Effect: Why Your Ads Work Even When Nobody Clicks Them

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The Mere Exposure Effect: Why Your Ads Work Even When Nobody Clicks Them

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