MARKETING Podcast

Friday, April 17, 2026 The Bandwagon Effect: How the Fastest-Growing Brands Engineer Their Own Tipping Points

We're breaking down the Bandwagon Effect, what it is, the brands that have turned it into a growth engine, what the research says about how to enginee...

Thursday, April 16, 2026 Marketing News This Week April 16, 2026: Google Brings Back Data Studio, TikTok Puts a Video Studio Inside Your Ad Platform, and Reddit's New Ad Format Could Change How You Launch Everything

Your Marketing News for the week of April 15, 2026. This week we have 3 big marketing stories for you: Google just reversed a three-year-old product ...

Tuesday, April 14, 2026 ClickFunnels Marketing Playbook: How ClickFunnels Built a $265 Million Software Business by Giving Away the Education

We're talking about ClickFunnels, the marketing move that made their software feel like the only logical next step, the insight that cracked it open, ...

Saturday, April 11, 2026 How to Design Your Schema to Maximize GEO for AI Search

We're breaking down what your website schema needs to look like in two thousand and twenty-six (2026) to get your content cited by AI agents. We’re de...

Friday, April 10, 2026 The Peak-End Rule: The Two Moments That Decide If Customers Come Back

We're breaking down the Peak-End Rule, what the Peak-End Rule is, the brands that have built entire experience strategies around it, what the research...

Wednesday, April 8, 2026 Marketing News April 8, 2026: Google's AI Mode Is Now a Store, ChatGPT Ads Open to Everyone, Beehiiv Moves into Podcasting, and the AI Content Study That Changes Your Content Strategy

This is your marketing news for the week of April 8, 2026 and this week we have four marketing stories for you. Google moved two new ad formats live i...

Tuesday, April 7, 2026 Michelin’s Marketing Playbook: How a Tire Company Built Michelin Guide into the World's Most Powerful Restaurant Guide

We're breaking down Michelin’s marketing playbook. how a French tire company in 1900 turned a free pamphlet into one of the most influential cultural ...

Saturday, April 4, 2026 Generative Engine Optimization (GEO): How to Seed Content That Gets Your Brand Recommended by AI

We're building your Generative Engine Optimization (GEO) strategy in 5 steps. You learn What each platform rewards, how to build presence across all ...

Friday, April 3, 2026 Fairness Bias: Pay What You Want Pricing (PWYW) - The Marketing Move You Can Use That Generated $3 Million and Changed an Industry

We're breaking down one of the boldest pricing experiments in music history, Radiohead's "In Rainbows" pay-what-you-want release. We're breaking down...

Wednesday, April 1, 2026 Marketing News This Week April 1, 2026: Google Just Slashed Traffic for Certain Types of Sites, Instagram Is Testing a Pay-to-Play Model, and Apple Podcasts Just Became a Whole New Distribution Channel

This is your marketing news for the week of March 31, 2026. This week we have three stories for you. All three marketing news stories happened in the ...

Tuesday, March 31, 2026 Vacation's Marketing Playbook: How Vacation Sunscreen Turned a Whipped Cream Can Into an $80 Million Brand

We're breaking down how Vacation Inc. built an $80 million sunscreen brand in four years, not with a bigger ad budget, not with a celebrity spokespers...

Friday, March 27, 2026 The Zeigarnik Effect: Why Unfinished Stories Are Your Most Powerful Marketing Tool

We're breaking down the Zeigarnik Effect, what the Zeigarnik Effect is, the brands that have built entire growth strategies around it, what the resear...

The Bandwagon Effect: How the Fastest-Growing Brands Engineer Their Own Tipping Points

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The Bandwagon Effect: How the Fastest-Growing Brands Engineer Their Own Tipping Points

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