Wednesday, February 1, 2023Marketing Budget as a Percent of Revenue
Marketing Budget as a Percent of RevenueBrandon explains how to calculate your marketing budget as a percentage of revenue. He then goes through some ...
Wednesday, January 25, 2023How to Increase Your Sales Targeting Customers When They're Drinking Caffeine
How to Increase Your Sales Targeting Customers When They're Drinking CaffeineBrandon discusses new research about how caffeine effects consumer spendi...
Wednesday, January 18, 2023Email Marketing ROI
Email Marketing ROI
Tuesday, January 10, 2023KPIs for Email Marketing
KPIs for Email Marketing
Wednesday, January 4, 2023Customer Acquisition Cost Formula Example
Customer Acquisition Cost Formula ExampleBrandon walks you through an example of customer acquisition cost (CAC) with real world numbers so you can se...
Wednesday, December 28, 2022Customer Acquisition Cost Formula
Customer Acquisition Cost FormulaBrandon outlines the Customer Acquisition Cost Formula so you know exactly how to calculate your customer acquisition...
Wednesday, December 21, 2022How to Calculate Your Net Promoter Score
How to calculate your Net Promoter Score now that you've collected feedback from your customers.Brandon lays out how to get your Net Promoter Score.Th...
Wednesday, December 21, 2022How to Get Your Net Promoter Score From Your Customers - The Question to Ask
How to Get Your Net Promoter Score From Your Customers - The Question to AskThis is Part 3 of a four part mini-series on Net Promoter Score. Net Promo...
Wednesday, December 7, 2022Net Promoter Score Meaning and Industry Averages
Net Promoter Score Meaning and Industry AveragesIn this episode of Marketing Brandon lays out what the Net Promoter Score actually means.He also gives...
Wednesday, November 30, 2022Net Promoter Score Definition
Net Promoter Score DefinitionBrandon describes what Net Promoter Score is and four reasons you want to use it to learn more about your company and app...
Tuesday, November 22, 2022KPIs for Websites That You Should Be Tracking
KPIs for Websites That You Should Be TrackingThe ten key performance indicators (KPI) that you should be tracking with your website. Whether your webs...
Tuesday, November 15, 2022Marketing vs Sales
The difference between marketing and sales and how they work together.
