Monday, June 8, 2026The Pratfall Effect: Why Flawed Brands Win More Trust Than Perfect Ones
The Pratfall Effect, what it is, the brands that used vulnerability as a strategy, what the research says, and 3 marketing moves you can use to put th...
Friday, June 5, 2026BONNE MAMAN MARKETING PLAYBOOK: How a French Jam Company Sold Americans a Memory They Never Had
We're looking at Bonne Maman, the French jam brand that became the #1 premium preserve in the United States without running a single national ad campa...
Thursday, June 4, 2026SEO vs. GEO: Why Ranking on Google Doesn't Mean AI Will Recommend You
The real difference between SEO and GEO, why ranking #1 on Google doesn't guarantee you'll show up in a single AI answer, what the research says about...
Friday, May 29, 2026Marketing News This Week May 28, 2026: OpenAI Builds a Full Ad Stack Inside ChatGPT, Google's May Core Update Hits Hard, and Display Ads Just Got Absorbed Into Demand Gen
This is your marketing news for the week of May 28th, 2026. This week we have three big marketing stories. OpenAI shipped a wave of upgrades to ChatGP...
Thursday, May 21, 2026Marketing News This Week: Google's New AI Ad Formats Change Everything, the Google Search Box Gets Its First Redesign in 25 Years, and a 55,000-Article Study Reveals How Much Content Is Now Machine-Made
This is your marketing news for the week of May 21, 2026. This week we have three big marketing stories. Google just held I/O and Marketing Live back ...
Saturday, May 16, 2026The Transparency Effect: How Showing Your Work Builds the Trust That Converts
The Transparency Effect, what the Transparency effect is, the brands that have built entire pricing and culture strategies around it, what the researc...
Wednesday, May 13, 2026Marketing News This Week May 13, 2026: ChatGPT Turns Product Catalogs Into Ads, Google Kills FAQ Rich Results, and an Ahrefs Study Debunks SEO's Most Popular AI Tactic
This is your marketing news for the week of May 13, 2026. This week we have three big marketing stories. ChatGPT just changed how product ads work on ...
Friday, May 8, 2026Comfrt Marketing Playbook: The Marketing Strategy a Weighted Hoodie Used to Build a $1 Billion Brand in 3 Years
We’re breaking down Comfrt’s marketing strategy, the weighted hoodie brand that went from zero to over $1 billion in sales run rate in just a few year...
Thursday, May 7, 2026Marketing News This Week: Bing's 1 Billion User Milestone, Google's All-Time High Query Volume, and Why Organic SEO Isn't Dead
This is your marketing news for the week of May 6 2026. This week we have three marketing big stories for you.Everything most of us believe about the ...
Monday, May 4, 2026The P-R-O-M-P-T Framework: How to Get Better Output from Any AI Agent For Your Marketing
We're explaining the P-R-O-M-P-T framework, the six-component system for writing AI prompts that get you usable output for your marketing on the first...
Saturday, May 2, 2026Narrative Transportation: How to Sell More With Stories Than Features and Statistics
We’re breaking down Narrative Transportation, what it is, the brands using it to raise and sell hundreds of millions while reshaping their brand categ...
Thursday, April 30, 2026Marketing News This Week: Google's AdSense Penalty Trap, Spotify's Programmatic Milestone, and YouTube's Silent Subscriber Change
This is your marketing news for the week of April 30, 2026. This week we have three hot marketing stories for you. Google has a setting inside its ow...
